Very Little Helps
Very Little Helps
Signed Print
Banksy
£25,000-£45,000
$50,000-$90,000 Value Indicator
$45,000-$80,000 Value Indicator
¥230,000-¥420,000 Value Indicator
€28,000-€50,000 Value Indicator
$260,000-$460,000 Value Indicator
¥5,140,000-¥9,250,000 Value Indicator
$35,000-$60,000 Value Indicator
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51 x 37cm, Edition of 299, Screenprint
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Meaning & Analysis
Banksy's signed limited edition screen print, Very Little Helps, was released in 2008 and printed in only 299 copies. Depicting three kids raising a Tesco bag flag, it symbolizes the harm caused to local communities by mega-corporations. The title satirizes Tesco's well-known slogan "Every Little Helps."
Very Little Helps shows three children standing around a flagpole, as one child raises the flag, the other two look on, hands on their hearts, as though pledging allegiance. The flag however is a plastic grocery bag from the supermarket chain Tesco. Tesco is famous for their huge, monolithic superstores as a symbol for “big business”. They are said to have destroyed small independent retailers across UK towns. As with many large corporates, the reputation of the retailer has often been called into question over the years, making themselves an ideal target for Banksy's critical eye. The artist has been outspoken on a number of political issues, consumerism and the commercial establishment being one such adamant focus, such as in other works like Sale Ends and Barcode. Tesco's advertising slogan is ‘Every Little Helps’, which gives context to the clever title of the artwork.