A Seller’s Guide To Keith Haring

Sheena Carrington
written by Sheena Carrington,
Last updated19 Jul 2024
10 minute read
Andy Mouse 2 by Keith HaringAndy Mouse 2 © Keith Haring 1986
Jess Bromovsky

Jess Bromovsky, Sales Director[email protected]

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Key Takeaways

In recent years, Keith Haring's prints have seen great appreciation in value, with notable series like Growing and Andy Mouse setting auction records. The Growing series, for example, saw Growing 1 sell for £88,469 in 2022, up from £29,877 in 2020. Andy Mouse prints, a tribute to Andy Warhol, have fetched up to £300,000 individually, with complete sets nearing £1 million. Haring's iconic Pop Shop series, particularly those signed by Haring or Julia Gruen, remains highly valuable, consistently appreciating over the past decade. Media coverage, major exhibitions, and significant anniversaries, such as the 30th anniversary of Haring's death in 2020, can significantly boost demand and prices. As with all artists, strategic timing and understanding market trends are essential for maximising returns on Haring prints.

If you are looking to sell a Keith Haring print, it's crucial to understand the right timing and pricing to achieve the best outcome. Known for his bold graphic style and playful humor, Haring was a pivotal figure in 20th-century art, creating not only paintings but also advertising campaigns, toys, prints, and murals. Inspired by Andy Warhol, Haring began producing screenprints in the 1980s, often infused with social commentary and revolutionary attitudes. This seller's guide is designed to assist you in determining the optimal time to sell and to maximise the value of your print.

How much are Keith Haring prints worth?

Haring's prints have become highly sought after in the art market, with values appreciating significantly over time. His works featuring signature bold lines and vibrant colours are among the highest valued. Specific collections shows a notable increase in value over the past five year period. For instance, Haring's Growing series saw Growing 1 (1988) sell for £29,877 with fees at Sotheby's in March 2020, setting an auction record for this print at the time. In two years time, this print sold for £88,469 at Bonhams and is currently valued at £45,000 - £70,000 by MyArtBroker's value indicator, accessible for free through MyPortfolio. In 2023, Haring's Growing prints were some of the most sought after on the market, with various prints from this iconic series appearing at auction, including rare Trial Proof (TP) editions, setting new benchmarks for their value.

Another notable example of value appreciation in Haring's print market is the Andy Mouse series, a tribute to Andy Warhol, consisting of four prints. These prints are rare to the market, with an edition size of just 30, and their playful imagery makes them especially sought after. Individually, each print in this series has appeared on the secondary market no more than three times in the past five years, with values reaching up to £300,000. The complete set of these prints first sold for £133,000 in 2010 and recently fetched just under £1 million in 2023, illustrating significant value growth.

Other trending prints within Haring's oeuvre maintain his iconic bold, continuous line style but present a more varied value range. For instance, in January 2024, Haring's Pyramids prints appeared on the secondary market. These prints, referencing a tribute to gay activism, can range in value from £20,000 to £70,000 depending on colour demand. Made in a small edition size of 30, these prints are also rare and are likely to see sustained value.

Keith Haring Pop Shop Collection Market Performance, 2014 - 2024

Combo graph illustrating the market performance of Keith Haring's Pop Shop Collection by sales value and lots sold from 2014 through 2024. Keith Haring Pop Shop Collection Market Performance, 2014 - 2024 © MyArtBroker

Keith Haring Pop Shop Value

The largest collection within Haring's oeuvre is his iconic Pop Shop series, comprising six complete sets of four prints. These sets were also produced as 'quads,' printing each image on one sheet, either signed by Haring or Julia Gruen, the executor of the Keith Haring Estate. Complete sets containing Haring's signature are more valuable, with secondary market demand reflecting values between £50,000 to £100,000+. The Pop Shop Quad productions are valued slightly lower but are gaining interest, with a notable sale of Pop Shop Quad II (1988) reaching £57,150 at Sotheby's in 2023. Although the market volume of Pop SHop prints has fluctuated, they have consistently appreciated in value over the past decade.

“Haring's dancing characters exude a sense of happiness and lightheartedness appealing to both young and older generations of collectors. These works maintain a timeless marketing and aesthetic appeal that reflects Haring's genius.”
Rebecca Marsham

While these are examples of some of Haring's most sought-after subject matter, the Haring print market is vast, offering works at various price points. To explore more about Haring's print collections, you can visit MyArtBroker's MyPortfolio. Our AI-driven Value Indicator provides real-time insights into the value of these works based on public and private auction sales, ensuring an unparalleled level of transparency. Learn how industry professionals and collectors use MyArtBroker's value indicator in a recent case study.

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Keith Haring’s edition sizes

Haring's print market has been significantly influenced by the sizes of his editions. He began printmaking in the early 1980s, with edition sizes ranging from 30 to 200+ for various collections. For example, smaller editions sizes include Dogs (1985) with an edition size of 40, while Stones (1989) has an edition size of 60. Conversely, the Pop Shop (1986) series was produced in a much larger edition of 200, and Icons (1990) was produced in an edition of 250.

While edition size does play a role in value by marking rarity, subject matter is very important in Haring's print market. For example, the Apocalypse works, produced in a smaller edition of 90, present slightly more affordable options as they were experimental collaborations, with most prints from this series available for under £15,000. In contrast, the Chocolate Buddha series, also produced in an edition size of 90 and more reflective of Haring's continuous black line patterns of dancing figures, sell for higher value on the secondary market, anywhere from £17,000 to £26,000, depending on colour, current market conditions, and demand.

Haring's approach to edition sizes was not just a marketing strategy but also a philosophical stance. By creating larger edition sizes for some collections, he ensured his art remained accessible to a broader audience, fulfilling his lifelong mission of bringing art to the masses. While smaller edition sizes and unique proofs inherently provided exclusivity and higher investment potential, driving demand and ensuring his works' presence in high-end collections, Haring's dual approach allowed him to reach a wide range of collectors, balancing accessibility with exclusivity. To view real-time demand for Haring prints and explore various collections, visit the live Trading Floor for market insights.

Is a signature important for a Keith Haring print?

Haring’s signature on his prints is a key indicator of authenticity and significantly impacts their value. Typically, Haring signed his prints in a consistent format: numbered, signed “K. Haring” in cursive, and dated with the year of creation. He also marked whether the print was a proof. The Stones series for example, are signed, numbered, and dated in red ink directly under the image on the right corner of the prints. However, there are variations in collections. The Growing series and Pop Shop series for example, a numbered, signed, and dated in the right edge margin of the print, written from the bottom upwards. Some Pop Shop prints and quads are signed and numbered by Haring, while others bear Gruen’s signature on the reverse.

There are several authenticated Haring prints not signed by Haring himself but bearing Gruen's signature, such as the Pyramids collection, which is signed by Gruen on the reverse. Another unique example is Haring's Best Buddies print, a reproduction of his Pop Shop I, Plate III (1987). This print, created at the request of Anthony Shriver, founder of the Best Buddies organisation, is titled “Best Buddies” in the centre lower margin, numbered in the lower right-hand corner, and signed by both Gruen and Shriver on the reverse.

The Andy Mouse prints are particularly notable for their dual signatures: Warhol's in the lower right corner and Haring's in the lower left, along with the date. These dual signatures by two pop art icons significantly enhance the value of these prints.

The signature format can vary from collection to collection, but it remains a crucial factor in determining the authenticity and market value of Haring's prints. Given the vastness of Haring's print market, consulting with professionals who specialise in his work is advisable to accurately identify these unique aspects and market them to potential buyers. MyArtBroker offers free, zero-obligation valuations and has a team of experts ready to assist with authenticating and selling Haring prints.

How to authenticate Keith Haring art

The Role of the Keith Haring Authentication Committee

Authenticating a Keith Haring print work involves several steps, crucial for ensuring the legitimacy of the piece. The Keith Haring Foundation, established by the artist in 1989, played a significant role in maintaining the integrity of his work.

Until 2012, the Foundation operated the Keith Haring Authentication Committee, responsible for authenticating works attributed to Haring. This committee reviewed submissions and issued certificates of authenticity (COA) for genuine pieces. However, the committee ceased operations in 2012 due to the increasing number of forgeries and the costly legal battles involved in authenticating or denouncing artworks. As a result, obtaining a COA directly from the foundation is no longer possible.

Recognised Publishers and Galleries for Keith Haring Prints

Now collectors and appraisers must rely on reseach and provenance to authenticate Haring’s works. Provenance, or the documented history of an artwork’s ownership, is critical. Authentic works often come with a well-documented provenance and may include receipts, previous sales records, and exhibition histories.

Haring’s prints were often published by recognised art institutions and galleries. Certain names included in the provenance record will add value to your print including Tony Shafrazi Gallery, Michael Kohn Gallery and Leo Castelli among other. The recognised catalogue raisonné for Haring's work, titled Keith Haring Editions on Paper 1982-1990 by Klaus Littmann, is no longer available for purchase. However, many library and archive institutions will have this resource available for verifying Haring prints. This catalogue is a crucial tool for authentication and understanding the scope of Haring's printed works

Expert Visual Examination and Analysis

Visual examination by experts familiar with Haring’s distinctive style, technique, and materials is crucial in identifying authentic works. Detailed analysis, including comparison with known authentic pieces, provides further assurance of a print’s legitimacy. Given Haring's continuous bold line style, his prints are frequently forged and replicated on the secondary market. Additionally, there are Haring exhibition posters available on the secondary market. While these posters can sell for several hundred, only prints signed and numbered by Haring or produced by the Haring Foundation are recognised as authentic works of art.

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Looking To Authenticate Your Haring Print?

Author and Pop art expert Richard Polsky shares his insights on authenticating Keith Haring prints in an in-depth article.

How to care for a Keith Haring print

In addition to provenance, the condition of your print is a critical factor for prospective buyers. Over time, prints can show signs of wear and the vibrant colours in Haring’s prints are particularly suseptible to fading if not properly cared for. It's always advisable to frame your print under UV-protective glass and hang it away from direct sunlight. Improper framing can also impact a print's value, potentially causing damage from uneven tension across the surface, leading to buckling or warping. Additionally, adhesive damage can occur. Buyers will always want to verify the back of the print to check for the condition and verify the artist's signature, markings, or gallery and publisher stamps.

If you are unsure about the condition of your works, it is always advisable to seek professional guidance, as attempting to restore the print yourself can often result in further damage. MyArtBroker can help, where our team of experts can recommend a conservation specialist if necessary. For more information, refer to our guide on restoring and caring for modern and contemporary prints.

When is the best time to sell my Keith Haring print?

Selling a Haring print can be a strategic decision influenced by market trends, significant anniversaries, and major exhibitions. Understanding when to sell can help maximise the return on investment.

Market Trends and Record Sales

The art market often experiences fluctuations based on broader economic conditions, but certain periods have proven particularly lucrative for selling Haring works. For instance, in May 2017, Haring’s Untitled (1982) painting sold for $6.5 million at Sotheby’s, setting a still-standing auction record for the artist. 2017 was a notably robust period for the art market, marked by economic stability.

In subsequent years, various Haring prints have sold for substantial sums. In May 2018, Growing 2 (TP) (1988) in a unique colourway sold for £75,318, an auction record at the time for this print. In April 2023, a regular edition of Growing 2 sold for £111,520, reflecting an increase in value. Additionally, in 2019, Andy Mouse 4 (1986) hit the secondary market for the first time since 2016, selling for £164,814 and setting an auction record. This work has since sold three more times, reaching a new auction record of £227,876. Since 2019, five individual prints of Andy Mouse have entered the secondary market, each appreciating in value, and two complete sets have sold for over £900,000. This trend indicates savvy selling during high-interest periods marked by rarity and low edition numbers.

Other Haring works that have recently trended in the market include Flowers and Dog. A unique yellow Dog (TP) (1986) recently sold at Phillips in June 2024, emerging as the star lot of the sale and hinting at specific market trends and demand, indicative of favourable selling times for certain works.

Impact of Major Exhibitions

Exhibitions and retrospectives can have a profound impact on an artist’s market. For Haring, major exhibitions that have coincided with significant sales in the same year have ignited interest and boosted prices for his works. The 2019 exhibition Keith Haring | Jean-Michel Basquiat: Crossing Lines at the National Gallery of Victoria in Melbourne received extensive media coverage and increased demand for both artists’ works. Such exhibitions often lead to spikes in auction prices, making the period following a major exhibition an optimal time to sell.

Another example is the recent exhibition Keith Haring: Art Is For Everybody held at The Broad museum in Los Angeles. Coverage like this ignites interest in Haring's work, contributing to the £4.5 million in sales value that Haring's print market achieved in 2023, which is just shy of the 2022 totals.


Keith Haring Print Market Performance, 2014 - 2024

Double bar graph illustrating Keith Haring's print market performance in sales value and lots sold from 2014 to 2024. Keith Haring Print Market Performance, 2014 - 2024 © MyArtBroker

Significant Anniversaries and Media Coverage

Significant anniversaries of Haring’s life and career milestones can also drive interest and market value. The 30th anniversary of Haring’s death in 2020 saw a series of commemorative events and publications that revitalised the market for his works. Media coverage during such anniversaries often highlights Haring’s cultural impact, attracting new collectors and increasing prices.

For example, the 25th anniversary of his death in 2015 was marked by multiple exhibitions and new publications, which led to a noticeable increase in sales value and volume of Haring's print market. Leveraging these milestones can be a strategic move for sellers looking to achieve the best possible outcomes.

How to sell a Keith Haring

When deciding to sell your Haring print, various avenues are available, including auction houses, private sales, and online platforms. Each option has distinct advantages that cater to different market aspects.

Selling a Keith Haring Print via Auction House

Auction houses are a popular choice due to their expertise and extensive market base, which can provide accurate valuations and attract the right buyers. The competitive nature of auctions can drive up the value of your work beyond estimates, potentially resulting in a healthy return. However, auction sales come with drawbacks such as high fees (often exceeding 25% for marketing, storage, condition checks, and seller commissions) and strict schedules. Auction houses may also limit the number of prints by the same artist in a single sale, possibly causing delays and affecting liquidity. Additionally, there's always the risk that your artwork may not sell, which can impact its value and the artist's market. For more detailed insights, refer to our Auction vs. Private Sale Guide.

Selling a Keith Haring Print Privately via Dealer

An alternative to public auction sales is selling via the private market. One option is a private dealer who can provide a more personalised experience and guide you through the valuation process. Many dealers have extensive art market or auction house experience and a client base that can attract buyers for your print. It's crucial to choose a reputable dealer with expertise in the Keith Haring market to achieve optimal results. Note that dealers also have their own set of fees.

Alternatively, online platforms like MyArtBroker offer a modern approach. With advancements in online and art technology and an increasing interest in online sales, many sellers are turning to the convenience of digital platforms. MyArtBroker provides a personalised experience along with art tech tools that enhance transparency and help you understand the nuances of the art market. MyArtBroker's Trading Floor directly reflects demand and connects sellers with buyers interested in specific prints. Contact one of our sales experts to explore our network and trading options further.

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WHY SELL YOUR KEITH HARING PRINT WITH MYARTBROKER

A Dedicated Expert

Choosing to sell your Haring print with MyArtBroker offers several advantages. Our platform ensures a personalised experience, addressing your specific needs and goals throughout the selling process. Our team of experts provides complimentary, no-obligation valuations, giving you an accurate understanding of your print's market value. With extensive knowledge of Haring's works and the art market, we offer precise and insightful assessments.

Minimise Risk

At MyArtBroker, we prioritise unparalleled transparency and security in the sale of your artwork. Our live Trading Floor provides real-time market data and insights, keeping you informed about current trends and conditions. Our comprehensive due diligence process ensures the authentication and provenance of your piece, minimising the risks associated with counterfeit trading. We also leverage our internal expertise and collaborate with trusted external partners to further reduce these risks. Additionally, we mitigate the uncertainties of public auction sales, such as unsold items that can impact value and the artist's market, by facilitating private sales that offer faster liquidity outside of auction seasons.

0% Seller’s Fees, 100% of the Time

We differentiate ourselves from traditional auction houses and private dealers by charging no seller fees, ensuring you retain the maximum amount from your sale. Our approach, combined with targeted marketing strategies, enhances your selling experience. Specialising in rare and special edition prints, we serve both seasoned collectors and newcomers. We offer complimentary valuations and prioritise digital innovation and targeted marketing through our network and in-house magazine.

Extensive Network

Our robust network of over 30,000 collectors actively looking to buy and sell prints allows us to quickly connect your Haring print with interested and serious buyers, maximising your chances of achieving a favourable sale.

KEITH HARING COLLECTION MANAGEMENT WITH MYPORTFOLIO

MyArtBroker's MyPortfolio is a robust collection management tool designed to help collectors manage and monitor their Haring prints and editions while tracking their current values. This feature grants access to our extensive print market database, which includes over 50,000 auction histories from global auction houses, integrated with our proprietary algorithm, SingularityX. This advanced algorithm analyses public auction and private sales data to provide real-time valuations for individual prints, considering factors such as condition, colour, and other variables influencing value. Financial Quant expert Stuart Jamieson discusses the workings of these algorithms in an interview.

Smart Art Technology

Navigating today's dynamic digital art market requires advanced art technology tools used by collectors and industry insiders alike. By integrating Haring prints into the MyPortfolio dashboard, users can monitor unique sales opportunities and track market performance in real time, simplifying the sales process. Our innovative technology has revolutionised art portfolio management, enhancing accessibility and providing data-driven insights for informed decision-making.

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What is the Value of My Haring Print?

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Jess Bromovsky

Jess Bromovsky, Sales Director[email protected]

Interested in buying or selling
Keith Haring?

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